There is no single “right way” to market your books. As with most things in the writing realm, marketing differs from author to author–and sometimes even from book to book. All the same, there is a lot of advice out there claiming to be “necessary” for your marketing to succeed, and it can be hard to know which tips are actually going to be useful. It’s overwhelming sometimes!
My intention with this post is twofold: First, I want to assure you that you can market the way you want to; marketing doesn’t have to be high-pressure if you don’t want it to be, and it doesn’t have to look a certain way. Secondly, I want to help you figure out the foundations of your marketing “personality,” as it were, so that you can filter marketing advice accordingly–keeping what fits your purposes and ignoring the rest.
Ready? Let’s get into it.
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Determine Your Priorities
The first thing to know Continue reading “Developing Your Own Best Marketing Practices”